Beijing Gets Swooshed
My work is now done, finally. On Monday May 12th and Tuesday the 13th here in Beijing, Nike launched two of the coolest events I’ve ever had the good fortune to be a part of. The first being the Nike Sportswear opening featuring video portraits by artist Robert Wilson and the 64 HD screen video installation I worked on along with the crew I was working with in Italy, Sartoria. The second event was the Nike 6.0 BMX demo and Lightning Bolts Art Show in a jaw dropping venue simply known as “the Gas Tank” in Beijing’s 798 artists district. Artists from this show included Michael Lau, Andy Jenkins, and Nick Philip among others and featured pieces using Bob Haro’s original number plate as a canvas. Over those past two days an amazing collection of talent, taste makers, celebrity designers, executives, and head creatives, converged on Beijing to produce another innovative Nike experience. Here’s a peak at some of the madness with more pics to come very soon!
Director Paolo Fresci (maestro of our installation), Suitmen’s Adam Glickmen (hugely responsible for bringing me aboard the project), DJ Alex Turnbull (created the banging beats for our piece), and Sartoria’s mad genius Giorgio Di Mitri (the visionary period) watch on as the other 32 monitors bombard them with video in our installation room.
New Nike Terminators with a Robert Wilson portrait of skater Shingo Iwasaki.
More new Nikes with Wilson’s portrait of dancer Sofia Boutella.
The outside of the Nike 6.0 event at the Gas Tank.
The impressive insides.
Another angle.
Too many people to name in front of Michael Lau’s piece at the main entrance (although that’s Nike sweethearts Jill Meisner and Drieke Leenknegt on the left).
I hope these pics whet your visual appetites because there’s much more to come soon!
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Tags: art, coverage, Nike, opening, photography, shoes, travel
May 16th, 2008 at 11:12 am
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July 28th, 2008 at 10:42 am
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